We are working on behalf of an Irish-based SaaS company that is looking to hire a Demand Generation Manager to join their growing Marketing team.
The successful candidate will be responsible for:
- Managing performance across all digital platforms and Advertising (SEO, SEM, Website, etc)
- Meeting KPIs across both paid media and company-owned media.
- Analysing the company funnel to drive ABM and improve the pipeline for growth and new customer acquisition.
- Implementing strategies to maximize the potential for pipeline growth from all events including conferences, webinars, and speaking events.
- Working with other internal teams and stakeholders on content and strategy to create content that will lead to demand.
- Building out a SEP strategy.
The successful candidate's background will be:
- 5+ years experience in a data-driven demand generation role preferably marketing to enterprise and mid-market targets.
- Background in managing a multichannel strategy with significant budgets to drive demand generation activity resulting in effective and efficient pipeline generation
- Strong analytical skills and drive for optimization
- Expert knowledge of ABM and successful implementation
- Proficient in relevant MarTech stacks such as HubSpot, Pardot, Salesforce, GA, Vidyard etc.
Benefits
- Strong base salary
- Company pension - Matched employer contribution
- Company Health Scheme - VHI from your commencement date
- Annual company day, regular all-company socials
- 22 days annual leave - additional days added with years of service
- 4.30 pm finish on Fridays
- Employee Referral Scheme
- 2 days of paid volunteer time
- Bike to work scheme
